Pet Products | EcoKind Yak Cheese Chews
CONTRACT: Prime Team Agency
ROLE: Creative Direction | Image Stack
EcoKind’s Yak Cheese Chews are a natural, long-lasting treat that pets love and pet parents trust. As part of Primal Pet Group’s premium product offerings, the goal was to showcase the chew’s quality, sourcing, and key benefits through clear, engaging Image Stack design optimized for eCommerce platforms like Amazon.
I led the visual strategy and creative execution for the product’s Image Stacks—designing a cohesive set of graphics that blended lifestyle imagery, benefit callouts, and clean product visuals. Each frame was designed to educate, convert, and build confidence with pet owners, highlighting features like 100% natural ingredients, durability, and suitability for all dog sizes.
With a warm, approachable tone and elevated visuals, the Image Stack series helped elevate EcoKind’s presence in a highly competitive category, while reinforcing the brand’s commitment to transparency, quality, and pet wellness.